Dream Bigger

VIEW PROJECT
CREATIVES
Annabella Farrugia
Erin Scott
Thea Wang
COLLECTION
New Dreams
CAUSE
Sleep
CLIENT
Casper
STRATEGY
Gamification
SEMESTER
Spring 2021
DESCRIPTION

The Dream of a Good Night Sleep. Dream Bigger addresses sleep issues with a gamification model that rewards students for attending educational seminars, plus a university-wide, Casper-sponsored sleep-pod rooms for napping.

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