CREATIVES
Kate DeMarco
COLLECTION
Covid-19 PSA's
CAUSE
Unions
CLIENT
AFL-CIO
STRATEGY
Social
Community
SEMESTER
Spring 2020
DESCRIPTION

My campaign redefines what it means to be an essential worker and emphasizes that no job is too small. As a federation of over 55 unions, I chose the American Federation of Labor & Congress of Industrial Organizations (AFL-CIO). I am proud of creating a campaign that feels both genuine and important.

Suggested